by José Ramón Alcalá
Director of MIDECIANT
The ultimate sense of technology is, that which sometimes we loose, to express the contemporaneity of our thoughts and acts. High tech is always the newest technology, the one who expresses with innovative vocation, almost unknown, what we feel when we have hardly got to see some ideas about it.
The ultimate purpose of a planetary and transparent world is based on being able to form communities that are no longer linked to a fixed geography, to a specific ethnic or cultural group. To break the linearity of our actions, of our daily life’s and feel the vertigo of the multicultural and multiracial.
In this sense, Intact, is an exemplary proposal, since it is spontaneous. Because it is produced as a need to act above the reduce limits of small cities, like Cuenca, and act like inhabitants of a planetary world.
However, technology has to be use intelligently. Resources of image, sound, time and space, must be organize consciously and conceptually coherent if we want them to give all the potential. We desire interactivity because we desire the other fully. Therefore, Intact is, above all, a community of planetary humans that know how to live their place. Intact offers us concrete models of online acting, beyond nice words or big theories, Intact breaks the cartographies of the electronic space, of the expanded time, of the multimedia from the core, from the sensitive, the peculiar and the daily.
This is why MIDE is proud of collaborating with these experiences that clearly define, with no ambiguity, a style, an ideology about medias. Beyond big theories with these small fundamental actions, of all the Intacts in the world.